CBD Products: 7 Tips to Choose the Right One

Choosing which CBD products to buy online can get intimidating, overwhelming, and confusing. And even that is an understatement. With a new range of CBD products entering the market almost every day, it is more important, and difficult, than ever to make a confident purchase.

This article lays down the 7 most basic steps you need to follow before you decide to buy CBD products online.


Learn All You Can About CBD

Because everything starts from education. CBD is gaining popularity as an alternative healthcare supplement but it is not yet something that the medical professionals recommend. Therefore, before you decide to use CBD for any kind of ailment, it is a must that you educate yourself about it.

Here is a very short introduction to CBD.


What is CBD?

CBD stands for Cannabidiol. It is a chemical compound (technical term: cannabinoid) present in the cannabis sativa plant. Different species of the cannabis family contain different amounts of CBD. Among the two most famous species of cannabis, hemp and marijuana, hemp contains a high amount of CBD than marijuana.

CBD has a close relation to another cannabinoid, THC, which causes the high in the body. CBD and THC have contrastingly different effects on the human body. While THC induces psychoactive behaviour (commonly a sensation of euphoria which is commonly called high), cannabindiol is more therapeutic and does not intoxicate the body.

Today, scientists and doctors from around the world are testing the therapeutic benefits of CBD. There are approximately 30 health conditions that CBD can potentially help with.


What are the benefits of CBD?

CBD is primarily a relaxant. It is, therefore, gaining popularity as a stress and pain reliever. Many people are seeking CBD as an alternative to harsh pharmaceuticals for medical conditions such as anxiety, depression, epileptic seizures, chronic pain, and inflammation.

Extensive scientific research and increasing anecdotal evidence from patients highlight CBD’s potential to treat a wide range of conditions including, but not limited to, autoimmune disorders, metabolic syndrome, neurological diseases, gut disorders, skin diseases, cardiovascular dysfunction, and neuropsychiatric illnesses.


Where does CBD come from?

The richest, most natural source of CBD is hemp. It is a plant from the cannabis sativa family that contains the highest percentage of CBD. The plant’s stalk and flowers are extracted to obtain an oil rich in CBD which is then used independently or as an ingredient in skin and healthcare supplements.

Learn more about CBD.


Identify CBD Products That Interest You

There are an increasing number of CBD products in the market today. As basic as it might sound to know what CBD product you want to buy, it gets tricky when all the information comes into the picture. Therefore, it becomes imperative to know everything you can about all kinds of CBD products.

What CBD products can you buy?

There are a wide range of CBD products for sale in the online and offline market today. The good thing about this variety is that it helps cater to all kinds of needs and preferences. Below is a broad list of some of the most common types of CBD products that you can buy online.

Tinctures: Tinctures are perhaps the most common, popular, and classic method of using CBD oil. This is the most convenient method of taking high-strength CBD. A high-strength CBD tincture can be incredibly effective at treating inflammation and chronic pain.

How to make?

The process of creating CBD tinctures involves steeping of hemp plant (usually the flower)in alcohol and cooking the mixture over low heat for a significant time span.

Through this process, the active compounds in hemp infuse into the neutral spirit most of which then boil off. This results in a potent liquid that is rich in CBD and naturally low in THC.

How to take?

CBD tinctures are designed to be taken in small doses because they are concentrated. Most tinctures come with a built-in dropper that helps in carefully measuring quantities.

There are quite a number of ways to use tinctures. You can take them sublingually by placing them underneath the tongue. You can also add them to your meal or drinks.

With the growing consumer market, many manufacturers now add carrier oils and other ingredients such as orange and/or vanilla oil to enhance the taste of a tincture.


Tinctures are concentrated and therefore can provide almost immediate relief. When taken sublingually, it enters the bloodstream directly and produces the desired effect in a relatively short amount of time.


The alcohol content cannot always be accounted for. And it can get quite troublesome to keep a consistent dosage using the dropper.

The true benefits of tinctures are its convenience and discretion. They usually come in small glass bottles with a built-in dropper. Carrying tinctures and measuring dosage, therefore, becomes very easy.

Edibles: Edibles are the second most common and discreet way to consume CBD. These are ingestible forms of CBD that require no combustion to activate its chemical compounds. That is to say, CBD edibles are products infused with CBD that you can directly eat or consume. Many people prefer this method of consumption because there is no smoke to inhale.

How to make?

CBD edibles are made primarily by using CBD oil as the main component in different forms of eatables. Some of the most common forms of CBD edibles are gummies and capsules.

How to take?

It is as simple as eating a regular gummy or chocolate or drinking a regular cup of tea.

Some other forms are protein bars, dried fruit, and chocolates. CBD-infused beverages such as tea, coffee, and cold drinks are also becoming a popular product.


Edibles provide a more generalised and long-term relief. Also, it is the easiest to administer the dosage in edibles since they are pre-set.


Edibles take relatively more time to show an effect and need to be taken regularly over a period of time for a significant effect.

Topicals: Topicals are a way of using CBD by external application on the skin. These are a more popular way of treating localised pain or skin conditions such as psoriasis and eczema. Currently, there are CBD-infused lotions, creams, balms, slaves, and transdermal patches available in the market.

How to make?

Just like edibles, CBD topicals are made using CBD oil as the prime ingredient in combination with other oils such as coconut or olive, an emulsifying agent such as beeswax or soy wax, and a little amount of water.

How to take?

Topicals are applied directly to the skin. CBD is good for application on all parts of the skin including the more sensitive facial and genital areas.


Topicals are great in providing localised relief. They bypass the digestive processes and can, therefore, provide faster relief.


Except for particular allergies to particular ingredients, topicals are pretty much safe for everyone to use.

Vaping & Smoking: The most traditional way of consuming cannabis. It is an option to smoke high-CBD joints, use a vaporizer with a cartridge full of CBD oil, or inhale CBD concentrates with a vape pen. Through vaping and/or smoking, CBD directly enters the bloodstream and therefore the effects are the fastest.

How to make?

There are CBD vape pens available in the market as well as high-CBD joints. If you wish to, you can make high-CBD joints by rolling high-CBD flowers in your regular joints.

How to take?

High-CBD joints and CBD vapes are smoked up and vaped respectively in the traditional way.


Topicals are great in providing localised relief. They bypass the digestive processes (as opposed to edibles and tinctures) and can, therefore, provide faster relief.


Except for particular allergies to particular ingredients, topicals are pretty much safe for everyone to use.


Understand the Label—what type of CBD are you consuming?

All CBD products contain one of the following three types of CBD. Each type of CBD, i.e. the way CBD has been extracted, has a different effect. Therefore, it is imperative to not only read the label but truly understand what it means to consume a particular kind of CBD.

CBD Isolate: The purest form of CBD produced by removing all other compounds found in the source plant. Everything from terpenes to flavonoids to plant parts and other cannabinoids is removed except CBD.


CBD isolate works best for first-time users who may be inhibitive about other cannabinoids and who want to take specifically high doses of CBD.

It is also good for THC sensitivity. Moreover, if you prefer light or no flavours, then CBD isolates are your product.


The only downside to CBD isolate is that it does not offer the complete benefits of the source plant.

It also may be ineffective in helping with more serious medical conditions.

Full-spectrum CBD: an extract that contains all naturally-occurring compounds in the source plant. These include terpenes, essential oils, and all other cannabinoids, including THC. Full-spectrum CBD is sometimes also referred to as whole-plant extract.


This type of CBD has the advantage of containing many different cannabinoids and terpenes and therefore the potential for a wider health reach offering full benefits of the cannabis plant.


The presence of THC in full spectrum CBD oil can have some psychoactive effects on the body. This THC content may also show up on drug tests and may have a strong flavour and fragrance.

Broad Spectrum CBD: a kind of a middle ground between CBD isolate and full spectrum CBD. A true broad spectrum CBD extract contains all naturally-occurring compounds in the source plant except THC.


Extracting broad spectrum CBD oil entails a critical refining process. But it works out great for those looking for the complete benefits of the cannabis plant without any psychoactive risks.


There is not a lot of research on broad spectrum CBD so it is hard to make any kinds of claims.


What is the THC content in my product?

Now that we understand the different CBD spectrums, we can talk about checking the content of THC in a CBD product.

What is THC?

Short for Tetrahydrocannabinol, THC is another naturally occurring cannabinoid in the cannabis plant. This cannabinoid induces a sense of euphoria and psychoactive behaviour in the body often known as the high caused by marijuana.

Why does THC content matter?

The relevance of THC content in a CBD product seems clear after understanding the difference between CBD isolate, full spectrum CBD, and broad spectrum CBD. Moreover, it is with THC percentage that the legal issues of cannabis products come into the picture. For instance the federal law in the United States requires a THC concentration of 0.3% or lower. In India, however, there are no clear regulations about this.

Also, different strains of the cannabis plant contain varying ratios and each ratio provides a different experience.

What percentage of THC is in each type of product?

CBD isolates and broad spectrum CBD have absolutely 0% THC. This does not affect their therapeutic benefits. The percentage of THC in a full spectrum extract, however, depends on the source plant. If the desired extract is not mixed with any additional extract, it will contain the same amount of THC as the source plant.

Typically, the following are the common CBD-THC ratios:


Check Other Ingredients In the Product

After you’ve checked the CBD label and the THC content, it is imperative to take a look at other ingredients as well. Some products will list CBD as hemp extract due to legal issues. But it is crucial to be wary of products that have absolutely no mention of CBD or hemp extract and list only hemp seeds, hemp seed oil, or cannabis sativa seed oil. None of these ingredients are the same as CBD.

What kind of ingredients to look for?

When you’re out to buy a CBD product, online or offline, you’ll find that the product most likely contains carrier oil. The purpose of this carrier oil is to stabilize, preserve, and help in the absorption of CBD. Typically, this ingredient is grapeseed oil, MCT oil, olive oil, or cold-pressed hemp seed oil.

When it comes to flavoured CBD products, natural and artificial flavouring and/or colouring agents should also make it to the ingredient list.

In the case of broad and full spectrum CBD, the ingredient section should ideally list all the other cannabinoids and terpenes.

Coming to CBD vapes, these often contain potentially harmful ingredients like propylene glycol and vegetable glycerine. These ingredients can result in exposure to harmful carcinogenic compounds on heating and inhaling.


Administer Your CBD Dosage

Determining the amount of dosage is one of the most important, and confusing, when you buy CBD online because there is no one to consult with. Without a thorough understanding of the dosage of your CBD oil, you won’t know how much to take and for how long.


Dosage in CBD Edibles and Capsules

When it comes to premade products such as CBD Edibles and Capsules, the dosage is fairly simple. The dosage per individual piece is consistent in these products. There is no hassle of measuring and administering the dosage of CBD yourself.

For instance, if your ideal dosage is, let’s say, 10mg of CBD at a period of 4 hours, you can look for capsules, or any other kinds of edibles such as chocolates and gummies, that contain exactly 10mg per capsule. This will make it easy to administer your intake throughout the day.


Dosage in CBD Oil, Drops, and Tinctures

Now this is where the confusing element of measuring CBD dosage comes in. When you buy CBD oil as tinctures or drops, you will have to calculate the dosage using a little math. Tinctures and drops usually come with a built-in dropper.

Typically this dropper indicates 1ml of liquid which you can consider the baseline serving size. That is to say if you have a 30ml bottle, it will contain 30 servings according to the 1ml baseline.

The next thing to notice is the amount of CBD present in the bottle in milligrams. And this is where you need to crack your math cells. Let’s say you have a 30ml bottle of 3000mg. You will have to divide the total CBD content (i.e. 3000) by the number of servings (30). And the answer (100mg of CBD per 1ml serving) will be the amount of CBD you will be taking in each dose.


Dosage in CBD Vapes

Let’s welcome something even trickier. Out of edibles, oils, and vapes, the latter allow the most amount of CBD to be absorbed by the body. In comparison:

  1. Capsules and edibles: 5-15%
  2. Tinctures: 20-30%
  3. Vapes: 40-50%

The challenge however lies in the variety of vape pens. Each CBD vape pen and tank is capable of different levels of vapour output and every person’s puffs takes in different amounts of vapour. Even with the same person, no two puffs are ever going to be exactly accurate.

A standard 1ml cartridge with, let’s say, 200mg CBD should ideally give you approximately 1-2mg of CBD per puff.

While there are methods of vaping that come with a puff counter, one easier way is to figure out the total amount of CBD in your tank and then noticing the number of times you refill your tank during the day.


What is the right CBD dosage for me?

The amount of CBD you should take depends on a number of factors such as:

  • CBD strength
  • Delivery method
  • Bodyweight
  • Body chemistry
  • The condition you’re treating

The wisest way to proceed is to consult a medical professional and get a recommendation. If you do not wish to consult anyone, it makes sense to start with smaller dosage and gradually increase it.

For beginners, an ideal dosage would be somewhere between 20 to 40mg per day. If you notice good effects, you can increase this by around 5mg over a week.

It always pays to keep a track of how much CBD you’re taking and whether your symptoms are getting better.


Read Reviews of the Brand and Product You’re Looking to Buy

While this sounds like the most obvious thing in the world, many customers skip checking the trail of a brand. It is an absolute must to run something of a background check on the brand you’re considering to buy CBD online from. What are they doing, how are they making their CBD, how are they refining it, and what are they mixing it with are just some of the very important questions you should be asking.

For instance, you must always find out what other terms on the label of a CBD product mean. As mentioned above, some products may contain potentially harmful propylene glycol. This substance when burned at high temperatures turns into formaldehyde—a chemical that increases the risk of medical conditions such as asthma and cancer.

Another important thing to remember is to avoid products that make sweeping health claims. Yes, we agree that CBD is a relaxant and helps in relieving pain. However, making health claims—be it something as relatively small as treating migraine—is legal only for prescription drugs. And CBD is not a prescription drug, yet. The more dramatic a claim a brand makes, such as treating cancer or heart disease, the more sceptical you should be.

With these tips to your rescue, you can now head over to buying the CBD product of your choice with confidence and wisdom! You can always browse through the list of Its Hemp recommended CBD products here!

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