Fast Fashion | How does it affect the Planet?

Fast Fashion is a collective term that describes the designing, manufacturing, and marketing of the latest and trendiest clothing designs in huge volumes. The collections are replicate fashion styles from the Fashion Week runway shows, or trends worn by celebrities. 

This practice allows consumers to purchase the newest trends at affordable prices as soon as possible.

Fast Fashion became popular because of two reasons:

• cheaper, speedier production
• a surge in customers’ demand for the newest styles and instant gratification desires.

This has caused overwhelming amounts of production and consumption.

According to Fast company; globally, clothing companies produce 53 million tons of clothes annually. If this exponential growth keeps up, the production is estimated to reach 160 million tons by 2050.

Some of the major players in this industry include big names like Zara, Macy’s, H&M, GAP, UNIQLO, Esprit, Forever 21, Shein, Boohoo, New Look, J.C. Penny, Topshop, etc.

The downside of Fast Fashion

Fast Fashion results in overproduction and overconsumption of articles. Since people want to buy the newest styles at their earliest availability, they dispose of their ‘old’ clothes faster. 

Impact on the Environment

The majority of these fashion articles are neither recycled nor donated, rather they are just dumped in landfills. This generates gigantic amounts of textile waste. A recent study estimates that impacts from the Fashion industry include:

• over 92 million tonnes of waste produced per year, and
• 1.5 trillion litres of water consumed.

The Intergovernmental Panel on Climate Change, the international body for the science related to climate change, claims that the textile industry causes 10% of global greenhouse gas emissions. 

This higher carbon footprint stems from high energy demands at every step of production, manufacture, and transportation of millions of garments every year.  

This industry uses more than 15,000 different chemicals. These agrochemicals leach into soil and water bodies where they cause a decrease in soil biodiversity and fertility, interrupt biological processes and pollute our oceans to no end.  

Human Rights Violations

The humanitarian crisis happening in the Fast Fashion industry is well highlighted in the documentary– The True Cost.  

Awfully long work hours, unfair wages, extremely hazardous working conditions, lack of resources, and mental and physical abuse are just some of the issues related to human rights violations in the Fast Fashion industry.

To Sum up

Fast Fashion has taken away a lot of creative, and personal aspects of fashion as a whole.  Although it offers attractive and cheap clothes, they certainly come at a huge price for the planet.

• Save

• 

  • Save
  10 Reasons to Buy CBD in India
  by Its Hemp Team
  1st December 2018
  The popularity of CBD as an all-natural, plant-based alternative to drugs and medicines is constantly rising in India. In this one, we take a look at the 10 most amazing reasons to buy CBD in India.
• 

  • Save
  What is Hemp? | The Ultimate Guide to Hemp in India
  by Its Hemp Team
  1st December 2018
  India is witnessing a speedy adoption of a variety of hemp products. From hemp seeds, oil, and protein bars to hemp shampoos, bedsheets, and clothes—consumers are discovering the versatility of hemp in a number of different ways. But, what is hemp? This is the Ultimate Guide to Hemp in India .
• 

  • Save
  How to Use CBD for Senior Citizens?
  by Its Hemp Team
  6th February 2019
  Senior citizens in particular have become a loyal base for CBD products. They are continually trading their conventional medications for CBD products which are naturally derived.
• 

  • Save
  Allergic Reaction to Hemp: Causes, Symptoms, and Treatment
  by Its Hemp Team
  23rd February 2019
  An increase in the use of hemp as a food item is shedding light on its potential as a possible allergen. Theoretically, the human body can be allergic to any food it consumes. Some common food allergies include reactions to peanuts, soy, cow’s milk, wheat, and fish. It’s not unusual, therefore, to have an allergic reaction to hemp foods.
• 

  • Save
  How to Buy Hemp Products in India (+101 Products to Buy)
  by Its Hemp Team
  4th September 2019
  You can eat it, wear it, flaunt it, and you still won’t be able to do justice to the innumerable use cases of hemp. That’s how versatile this plant is. Hemp is an incredibly useful resource that can feed us, cloth us, build a home for us, make us fashionable, and more! If you’re looking to buy hemp products in India, here is a list of 101 products to check out!
• 

  • Save
  Environmental Benefits of Hemp
  by Its Hemp Team
  9th September 2019
  Hemp is not the wonder crop for no reason. It offers real, applicable sustainable solutions that we need in the world today. Industrial hemp is a very robust, competitive plant that can out-compete weeds. This is one of the many hemp environmental benefits.
• 

  • Save
  Sustainable Fashion—The Need of the Hour
  by Its Hemp Team
  11th September 2019
  The fashion industry does its part in contributing to the pile of waste lying around on the planet. Considering the pollution and scarcity that we are currently dealing with, it has become imperative for us to live sustainably.
• 

  • Save
  How many products can Hemp make?
  by Its Hemp Team
  16th September 2019
  From nutritional applications to fashion, textiles, fuels, and plastic replacement, the possibilities of the crop are expanding as we learn more about it. Industrial hemp can disrupt the agricultural medical, health care, pharmaceutical, energy, and tech industries.
• 

  • Save
  Hemp Protein Powder in India | All You Need to Know
  by Its Hemp Team
  18th September 2019
  Hemp Protein Powders is a vegan, plant-based source of complete protein. It is soy, lactose, and gluten-free. Regular use of hemp protein powder boosts metabolism, enhances immunity, and can aid in improving athletic performance. In this article, we understand the basics of hemp protein powder along with 7 product recommendations.
• 

  • Save
  5 Super Powers of Hemp Plastic
  by Its Hemp Team
  24th October 2019
  Like Mother Nature does for every problem, she has provided us with a very natural and healthy alternative—Hemp Plastic—that can easily be used as a replacement without any of the damaging effects of current plastic.
• 

  • Save
  What are the uses of Hemp?
  by Its Hemp Team
  30th October 2019
  Hemp is gaining popularity with each passing day. We see the plant’s use in almost every sphere of life. This makes us stop and wonder, what are the uses of Hemp? But what about the present-day usability of the plant? Where do we use the wonder crop? What are its added advantages? Is Hemp probably our future super crop?
• 

  • Save
  Nutritional Breakdown of Hemp | Facts about Hemp Nutrition
  by Its Hemp Team
  2nd November 2019
  This article is a summary of the research paper Nutritional Profile and Benefits of Hemp Seed, Nut, and Oil by Gero Leson and focuses on hemp nutrition facts.