$42.9M and Rising: How Hemp Drove India’s CBD Market Boom in 2023
From oils to protein powders, hemp leads India’s fastest-growing wellness wave.
In 2023, India’s CBD hemp market surged to $42.9 million, with hemp oils, seeds, and nutrition powders driving the bulk of growth. Rising urban demand for plant-based wellness, stress relief, and sustainable nutrition pushed hemp into the mainstream, transforming it from a niche health fad into a fast-growing green economy sector.
India’s CBD hemp market in 2023 wasn’t just growing — it was booming. Valued at $42.9 million, the sector saw hemp emerge as the clear frontrunner, with products like CBD oils, hemp seeds, and nutrition powders dominating consumer demand.
Wellness startups reported record sales, with hemp positioned as both a superfood and a natural therapy. Young, urban consumers — particularly millennials and Gen Z — turned to hemp for stress relief, immunity, skincare, and plant-based nutrition.
Industry experts said this surge mirrored global patterns, where CBD and hemp are rapidly reshaping health and lifestyle industries. In India, the growth also signaled shifting perceptions: what was once a taboo is now an aspirational lifestyle choice found on supermarket shelves, e-commerce sites, and wellness clinics.
Analysts predict that if regulatory frameworks continue to evolve, India could capture a significant share of Asia’s green economy, with hemp at the heart of it.
Referance
https://www.grandviewresearch.com/horizon/outlook/cannabidiol-market/india
https://www.indiabusinesstrade.in/blogs/hemp-products-getting-high-on-market-growth
